As the Lead Designer for Tokyo Series in Tokyo, Japan, I shaped the visual experience across every touchpoint of the event. I designed environmental graphics for the Ballpark, City, Game Presentation, OOH and Hospitality including the FAN FEST at Skytree. I provided the LED toolkit, storyboards, and creative directed motion design across the stadium videoboards. In collaboration with the Game Presentation team, we were able to elevate the fan experience through storytelling with unique pre-game shows before every game.

I led the creative development and execution of a cohesive visual system that transported fans to a Major League experience in Tokyo, Japan.

Brand Development
Environmental Design
Print Design
Digital Design
Motion Direction
Production Design
Production Management